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| Journal of College Teaching & Learning |
| Year: 2008 |
Month: June | Volume: 5 |
Number: 6 |
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Integrating The Wall Street Journal Into A Business School Curriculum: A Success Story At Samford University
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David L. Loudon, Samford University
Charles M. Carson, Samford University
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| Abstract |
In the Spring of 2006 Samford University's School of Business made a decision to participate in The Wall Street Journal's Academic Partnership (AP) program beginning with the Fall semester of 2006. This paper examines School of Business student and faculty attitudes and usage of the WSJ that made for a successful implementation this past year. |
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| (Clute Institute for Academic Research article #: 767) |
